EXPLORING ASSOCIATIVE MEANINGS: AN ANALYSIS OF LORDE'S TWO ALBUM

Abstrak

This research is analyzing associative meanings in the lyric of Lorde’s selected songs. The aim of this study was to find out the types and the functions of associative meanings in the lyric of Lorde’s selected songs. This research used a descriptive qualitative approach and a major theory of associative meaning from Leech’s (1974) theory. In this research, the    gathered the data by collecting, marking, and describing words, phrases, and sentences in the song’s lyrics from two albums that contained associative meaning such as connotative meaning, social meaning, affective meaning, reflected meaning, and collocative meaning. The result of this research showed that there were twenty two data of associative meanings as well as their functions in ten songs’ lyrics of Lorde. There were ten data of connotative meaning, twelve data of social meanings. The most dominant meaning used in the lyric of Lorde’s songs was social meaning in which the lyrics used informal language such as idioms, slang, and colloquial.